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Cover Story: January 1999
Searching for Technology Funding: Looking for technology dollars? Join the treasure hunt. By Donna Harrington-Lueker.

The Narragansett Regional School District in Templeton, Mass., can thank cow flops for some of the new multimedia workstations and color printers in its classrooms. Not bonds, not grants, not state technology funds, but cow flops (a.k.a. cow pies).

"We divided a field up into squares and had people put bids on different squares," explains John LeClerc, the mastermind behind a three-year series of entrepreneurial efforts in the small rural district. Once all the squares were taken, organizers let a couple of cows loose in the field, waited for the animals to flop on a plot, then declared that square a winner. The event raised as much as $11,000 one year, thanks in part to a matching grant from the Wal-Mart Foundation, LeClerc says.

The cow flop lottery isn't the only way Narragansett funds its technology. Matching funds from the state, donations from businesses, and local operating funds are all involved. But the district's novel approach underscores the lengths to which schools go to find funding for technology programs. Federal grants, state technology funds, contributions from private foundations, volunteer labor, bond revenues, and even barter all figure in the effort. But while advocates have urged schools to make more effective use of technology, no single strategy has emerged for funding technology programs. Instead, many schools find themselves piecing together a funding plan from several different -- and constantly changing -- sources.

"Schools are just doing whatever they possibly can," says Linda Roberts, director of the U.S. Department of Education's Office of Technology, of the current funding effort in the nation's schools.

What schools do

Numbers reveal part of the challenge. According to Quality Education Data (QED), a market-research firm that tracks school technology expenditures, U.S. schools spent a total of $4.8 billion on technology in 1997-98. That amounts to about 1.3 percent of the total spent on K-12 education in the United States. When the numbers for this year are calculated, the total is expected to rise to $5.4 billion, the company says. In addition, a 1996 study from the Rand Corp. estimates that it would cost between $10 billion and $20 billion a year to provide all schools with technology-rich environments -- a figure that amounts to between 3 percent and 8 percent of current spending on K-12 education. Textbooks, in comparison, account for about 2.7 percent of school expenditures.

But according to a 1998 General Accounting Office report -- Five School Districts' Experiences in Funding Technology Programs -- little is known about how districts are funding the technology they do acquire. Each of the five districts the GAO studied received a majority of its technology funding from a single source, but the source varied from district to district. In some it was the district's own operating budget; in others, it was special technology levies and bonds, state and federal funds, or private contributions.

Schools in Seattle and Roswell, N.M., received half of their funding from district-level bonds or levies. Roswell used a 2-mill levy to raise approximately $4.5 million for technology, and Seattle raised $22 million in a 1991 levy.

The Manchester (N.H.) School District, on the other hand, funded two-thirds of its technology program with a $2.8 million federal Challenge grant, while Ohio's Gahanna-Jefferson School District funded 77 percent of its technology budget from district operating funds, spending $2.5 million from its own budget on technology over the past 10 years.

Though their approaches to funding differ, officials in all five districts reported similar barriers to their fund-raising efforts -- including community resistance to new taxes, the need to compete with other district programs for funds, and the lack of an adequate number of staff members to help raise funds from sources outside the district. Some also reported that their efforts were occasionally stymied by restrictions on certain funding sources, such as federal grants that are targeted at high-poverty school districts. One of their most difficult challenges, the districts agreed, was finding funding for important technical support positions, such as network administrators or technology aides. And, despite their progress in raising money, none of the five districts reported that it had obtained a stable, long-term source of funding.

The limits of funding

These five districts aren't alone: Stable funding sources aren't easy to find, experts acknowledge. Districts that are nationally recognized for their use of technology often have had substantial backing from large corporations and foundations. But such funds are designed to encourage experimentation and not to sustain a program, technology advocates note.

"If you're serious about change, then the literature tells you it'll take between five and 10 years to show progress, but funding cycles are never that long," observes David Niguidula, a researcher in educational technology and former technology specialist with the Annenberg Institute for School Reform in Providence, R.I.

Federal funds also have their limits. Designed to leverage school change and innovation, U.S. Department of Education technology funds accounted for $548 million of the $4.8 billion spent on technology in 1997-98. But while these grants are substantial, they are also highly competitive. Seven hundred school districts applied for last year's Technology Innovation Challenge Grant program, says Niguidula, but only 19 applications were funded.

Bond elections and levies, which some school districts use to fund the initial stages of their technology initiatives, might not be the ideal solution either, policy makers say. While most bonds require a 10- to 20-year payout, the useful life of most computer technology is only about four years, says Spud Van de Water, a technology analyst with the Denver-based Education Commission of the States. That means schools end up paying for equipment "when it's practically useless to them," Van de Water says.

Advocates worry, too, that the current catch-as-catch-can funding model won't begin to cover the really hefty expenses, such as technical support and teacher training. The solution: Instead of looking for new sources of income, technology experts say, school districts need to make technology part of their regular operating budgets.

"Until technology is embedded within the budget as another instructional support issue, it's not going to be as effective as it could be," says Harvey Barnett, senior research associate at the San Francisco-based WestEd, one of 10 federal government's regional education research laboratories.

A Colorado story

Embedding technology into your budget doesn't guarantee you'll never wrestle with a lack of funds, though. For the last several years, the Durango, Colo., school district has funded its technology program out of its operating budget, spending an average of $600,000 a year, says technology director Howie DiBlasi. One year, the school board even agreed to $1 million in funds. "The district said, 'This is a priority. Go do it, and here's the money to do the job,'" says DiBlasi.

That ongoing investment has allowed the 4,500-student school system to put computers in all 10 schools and connect those schools to a wide-area network with a fast T1 line. All of Durango's schools also have Internet access, and the district's computer-to-student ratio has dropped to approximately 1 to 6 -- though that number "includes everything from eight-year-old Apples to the most current Pentium II," DiBlasi says. The district has also been able to hire a technology director, a network administrator, and a computer technician -- key support positions that many districts lack.

Challenges remain, though: Like the mountain communities of Telluride and Vail, Durango is a resort town where skyrocketing housing costs have driven out many middle-class families, DiBlasi says. The resulting decline in enrollments has put the squeeze on school budgets and stalled plans to update technology.

"The capital budget that pays for hardware also has to pay for roofs and buses," says DiBlasi.

This year, in fact, the district has allocated only $50,000 for technology, DiBlasi says, enough to pay for software licenses, and upgrades, and repairs to crashed hard drives, but not enough to purchase new equipment. The second year of a teacher-training program that provides laptop computers to the district's teachers has also been put on hold.

Nor are other sources of funding likely to ease the crunch. Some federal technology funds are being channeled through the state, DiBlasi says, including Eisenhower professional development money and federal school-to-work funds. Overall, though, the district doesn't qualify for many federal funds because it doesn't enroll a large number of poor students. (Only 20 percent of Durango's students are eligible for free and reduced-price lunches, a common measure of poverty.) And after this year's expected cutbacks in the federal E-Rate program, Durango doesn't expect to receive any of the $90,000 in discounts it requested.

Grants and business partnerships are also part of Durango's funding plan. In past years, DiBlasi says he spent perhaps 2 percent of his time writing grants, but this year, he's devoting nearly a quarter of his time to that task. The district is also exploring more business partnerships with high-tech companies, which he hopes might result in new equipment for the schools. The district has already brokered an agreement with a local Internet service provider to give Durango teachers Internet accounts for only $5 a month.

Overall, though, DiBlasi is optimistic. "A lot of people have been going after grants for a number of years and not putting money into the regular budget," DiBlasi says. "We're in better straits than most. We've been able to build."

Site-based management and technology

The San Carlos (Calif.) Public Schools have taken a similar approach. A small K-8 district in the heart of Silicon Valley, San Carlos receives $3,100 per pupil in state aid. But though the district is committed to funding technology out of its own budget, such average daily attendance funds won't stretch easily to fit the district's technology initiative, says district technology coordinator Mark Miller.

"The level of technology in the schools has exceeded anyone's ability to forecast for it," says Miller. Just five years ago, when technology consisted of Apple IIes and dot-matrix printers, teachers in many California districts were going out of pocket to fund technology, and $300 donations from a parent organization were significant contributions to a district's funding plan, Miller says. With today's emphasis on networks and high-speed Internet access, that approach to funding is no longer practical.

"Teachers aren't going to get together and pool their money on routers," says Miller, a consultant who works with several California districts.

Currently, the school district runs a mixture of older PCs and Apple IIes as well as new Macintosh G3s and Pentium IIs. It has also provided all six of its schools, plus the central office, with Internet access.

Finding money to upgrade older machines is difficult, though, Miller says. And in a district that's committed to site-based management -- in which individual schools are given control of their own budgets and school plans -- another issue has emerged: Which technology expenses are the school's responsibility, and which are the central office's? "Some decisions have to be made at the district level, such as faster lines or replacing a router," says Miller. Other decisions aren't as clear. "Who buys the upgrades -- the school or the district?" asks Miller. "Who buys the new tape drives, at $1,000 each?"

Schools in turn face their own pressures. This year, California has launched a new mathematics initiative, and as individual schools begin to comply, that could mean more money spent on mathematics and fewer dollars for technology. "You have to sit and prioritize," says Gary Addiego, principal of the district's Central Middle School, a 6-8 school with 700 students.

And having to stretch existing dollars to fund technology slows the pace. "We're willing to move a lot faster," says Addiego, who spent $20,000 last year networking his school. "But the restraint of funding slows us down."

Like Durango, San Carlos falls back on business partnerships and grants to keep its technology plan going. Smart Valley, a nonprofit technology group, donated a PowerMac and five PCs to Addiego's school, and a "huge" donation of software from nearby software company "just landed in our lap," says Addiego. Because of a district arrangement with another high-tech firm, Addiego's school and others in the district also hope to receive Java workstations, capable of running sophisticated graphics, this year.

Other Silicon Valley corporations are also involved either at the school or district level, Miller says, and a number of schools have volunteer technology support teams staffed with parents who work in high-tech firms.

On the funding horizon

What's ahead? Districts that can pass technology bonds probably will continue to do so, some experts note, because initial technology costs are so high. More and more, though, experts are urging districts to use bond money not simply for hardware but for teacher training -- a more appropriate use of long-term funds.

Other districts will investigate different long-term funding methods. Two years ago, the Dade County (Fla.) Public Schools raised $25 million for technology using a funding mechanism called a certificate of participation, which allowed the district to borrow money at a favorable interest rate. (Such certificates, which are used to fund capital projects in Florida, typically offer a piece of property as collateral for the loan.) Dade County used the funds to finance the technology portion of Operation Safety Net, a program that targeted 44 of the district's lowest-performing schools. Last year, the district also used $2.1 million in federal Title I funds to provide technology training in these schools.

Increasingly, too, policy analysts and technology advocates note, states will be asked to play a significant role. A 1997 report from the U.S. Department of Education, for example, recommends that states take responsibility for helping local districts with their initial investment in technology so that they can ensure equity.

Among the success stories cited in a report titled Investing in School Technology: Strategies to Meet the Funding Challenge are Georgia's commitment to funding school technology specialists and Maine's mandate that the state's primary provider of telephone services develop a statewide telecommunications network and ensure that schools and libraries have access to it. The report also cites Ohio's SchoolNet program, which provides equity grants to the state's lowest-funded school districts, and Georgia's decision to spend $86.4 million in lottery revenues on technology. States can also help reduce the costs of technology by negotiating with providers for better prices and establishing purchasing collectives, the report says.

But in the long run, technology experts and policy makers agree, unless schools find alternatives to the piecemeal funding approach, they won't be able to sustain widespread and substantial use of technology. As the Department of Education's Roberts warns, "If [the funding] comes out of discretionary money, then it's much more fragile, much more subject to ups and downs."

Donna Harrington-Lueker is an education writer in Newport, R.I.

 


TRACKING DOWN THE BIG GRANT

It's the treasure chest of school technology: the million-dollar grant that will kick your technology plan into high gear. But experts say landing that grant is somewhat akin to winning the Powerball: Both are long shots.

What about other grants -- block grants from states, smaller grants from private foundations, donations of equipment from corporations and businesses? These more reachable sources currently account for a small, but important, percentage of the funding spent on technology.

When the Government Accounting Office studied five representative school districts last year, for example, it found that private grants accounted for just 3 percent of the districts' total technology funds. Other studies put the number at between 7 percent and 15 percent.

Exact numbers, though, are difficult to obtain. Corporations often donate equipment or expertise rather than funds, making it difficult to gauge how much the donation is "worth." And, funding experts say, some schools might underreport how much they've raised from the private sector for fear the central office will see the contribution as a windfall and cut their regular budget.

Increasingly, too, as more schools push ahead with their technology plans, the competition for this limited pool of funds has intensified. And to complicate matters further, funders have shifted their priorities. It used to be that schools could write grants to fund equipment purchases, says Deborah Ward, former grant development specialist at the Berks County Intermediate Unit in Reading, Pa. But that's a thing of the past, she says: Now funders have begun specifying that they're interested in innovative uses of technology and not underwriting hardware.

"They're really asking now what you are doing with the technology, what impact technology will have on the district. ... It's not enough to say that the school district next door has a fully equipped lab and you don't. That doesn't work," says Ward, who is now an independent grants consultant in Lancaster, Pa..

Despite the odds, most technology specialists put grants on their list of priorities. For example, although the Governor Mifflin School District in Shillington, Pa., funded the bulk of its technology plan through a $3.25 million bond, grants remain an important part of the district's funding scheme.

According to technology director Sandra Becker, the school district's own education foundation helped launch Governor Mifflin's technology initiative with a $60,000 grant for a business computer lab at the high school. The district has also received a $15,000, one-time grant from the Pennsylvania Department of Education under which students have created a Year 2000 web page for the state department of education. The grant provided the district with a scanner, digital camera, server, software, and graphics.

Overall, Becker estimates that only 5 percent of the district's technology funding comes from private and corporate philanthropy, but she hopes that ratio will shift, because "taking things out of local funds is difficult."

In their quest for technology grants, Governor Mifflin and other districts in Berks County have also learned the value of collaboration. Technology funding varies among the county's 18 school districts, says Ward. Some have used large bonds to fund technology, while others have been forced to rely strictly on local funding, pursue grants for major parts of their technology plans, or do without.

Small districts typically don't have a full-time grant writer on staff, though, so the intermediate unit operates as a consortium and writes grant proposals on behalf of several districts. This consortium, which serves nearly 56,000 students, has received $750,000 in grants over the last three years, some of it from the federal Educate America Act, whose funds are disbursed to the states as competitive grants. Those funds, which are tied to improving curricula in specific subjects, have allowed the consortium to purchase graphing calculators for mathematics and science teachers and to train the teachers in the equipment's use. The consortium has also obtained a grant to provide schools with the software and CD-ROM equipment needed for electronic portfolios.

Next year, too, Ward says, the consortium has asked the state for almost $500,000 from the Educate America Act to improve mathematics education in the region using telementoring and teacher training.

Using a rifle rather than a shotgun approach to grant writing is also crucial, says technology researcher David Niguidula. Most schools are savvy enough to research multiple funding sources and to tailor their requests to the foundation's guidelines. But "funders aren't dumb," he says -- they can see through a request for laptops that's disguised as a school-to-work proposal.

Schools would be better served, he says, if they came up with one compelling idea about how to use technology and then looked for a limited number of funding sources with a clearly compatible view. "I'd tell schools, pick something you can work on and do it well," he says. "There are funders who would love to see that."

That strategy probably means bypassing the largest funders, he says, but schools might still profit in the long run. "Huge infusions are like trying to play the lottery. They're very competitive and very hard to get," says Niguidula. "A lot of folks applying for these grants should be looking at other sources." -- D.H.-L.


Reproduced with permission from the January 1999 issue of Electronic School. Copyright © 1999, National School Boards Association. This article may be saved to disk, printed out for individual use, or reproduced in quantities of less than 100 copies for academic use only, provided this copyright notice remains intact on each copy. This article may not be otherwise transmitted or reproduced without the consent of the Publisher. For more information, call (703) 838-6739.


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