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Power User

Be Your Own Webmaster: This software takes the mystery out of Web page construction. By Russell Smith

Ever since I built my first Web page in 1994, I've seen the great potential Web pages hold for classroom teachers. Think of the possibilities for posting class assignments, developing and displaying student projects, and keeping parents abreast of what their kids are doing.

Yet teachers, like most Internet users, have been slow to learn how to construct Web pages. Students are 10 times more likely to have a Web site than teachers; in most districts, a teacher with a professional-looking Web page is the exception rather than the rule.

Why aren't teachers building their own Web pages and providing guidance to student Web designers? Probably the biggest reason is a lack of technical skills. But some new products take the mystery out of Web page construction:

Dreamweaver 4

Macromedia, Inc. (800) 470-7211. No doubt about it, Dreamweaver is currently the hotshot program of choice by professional webmasters for commercial Web sites. (See Hotbot.com and the Smithsonian's Star-Spangled Banner Site, , for examples of Dreamweaver sites.) It's widely used by many Fortune 500 companies and high-dollar international Web sites -- and by Electronic School.

Although Dreamweaver's interface might seem confusing and downright clunky to new users, no one else has such sophisticated features and clean HTML coding. One of Dreamweaver's standout features is its support for customization using different programming languages. Users can add to or modify any Dreamweaver menu, object, dialog box, or palette. Nonprogrammers can easily customize Dreamweaver by using its History feature to record a series of actions and turn them into new commands.

Most Web-authoring programs generate such complex proprietary HTML code that there's little possibility of editing them by hand or with another Web-authoring tool. (FrontPage is notorious for this -- which explains the sneers it gets from top webmasters.) But Dreamweaver generates clean HTML and leaves imported HTML alone unless the user makes manual changes. If asked, it will fix things that are noncompliant or nonfunctional, and it will produce an HTML document that can still be edited by text editors. The result, if anything, is cleaner than before.

When Dreamweaver is used in combination with Macromedia's companion Web products (Flash 5 and Fireworks 4.0), the resulting pages are some of the most innovative on the planet. The question for potential customers is: Can I learn how to harness all that power? For average computer users, the answer is a resounding no; you will not master Dreamweaver and her sister applications (Flash 5 and Fireworks) without investing enormous amounts of time, energy, and money in books and training workshops. (In case you haven't looked lately, commercial computer workshops for big-name products from Adobe, Microsoft, and Macromedia can run up to $500 for a one-day session.)

Dreamweaver's cost is a big stumbling block for most school districts. On the one hand, progressive computer instructors realize the need for their high school Web-publishing classes to learn the industry standard for high-end commercial Web pages. Yet even with discounts from Macromedia, the cost for just a 10-pack runs several thousand dollars. Few schools have the budget to spend that much on classroom software.

FrontPage XP

Electronic School Power User Best BetMicrosoft Corp. (800) 426-9400. Microsoft will be unveiling its new line of Office for Windows soon, followed by a new version of Windows later this year. These two product lines are named XP (for the Windows Experience). Hence, the name Frontpage XP, also known as FrontPage 10, FrontPage 2002, and FrontPage 5.0. Yes, they're all the same, and yes, it's confusing.

Screen shotFrontPage XP continues the long line of successes in the earlier versions. It has become the standard Web-authoring tool for the majority of small businesses, school systems, and personal Web pages. Because it is so popular, many if not most Internet Service Providers offer a FrontPage option with their commercial Web services for home pages. Using the software tool called FrontPage Server Extensions (installed by the ISP), users can open up their Web page material directly at the Internet storage folder; when changes are made, the Web page is updated instantly as soon as the user saves in FrontPage.

This online updating is a great feature for schools, businesses, and individual users. Large school and business Web sites can password-protect folders so many people can work on their assigned Web pages without fear of anyone messing up someone else's Web page. And the familiar Windows interface makes training in FrontPage easier than the proprietary authoring programs.

Although many commercial webmasters sneer at FrontPage because it does not always create the "clean" code they prefer, countless others find FrontPage a welcome tool for creating and managing Web sites.

Major changes in the XP version include a new Photo Gallery feature that allows the user to quickly build a layout display of photos or images. Another enhancement is beefed-up drawing tools such as auto-shapes, drop shadows, Word Art, and text boxes. Because the shapes are also in Microsoft Word XP and Microsoft PowerPoint XP, users can easily paste any shapes they have created in other Office applications directly into FrontPage.

A really cool feature is that users can easily add automatic Web content to their Web site by inserting MSNBC headlines and weather forecasts, MSN search, and Expedia maps. These linked content markers are updated daily by the respective sources, so users can have continuously updated content without having to update their Web document.

Users can insert Discussion Board interfaces and dynamic Online Surveys, complete with easy-to-add radio buttons, drop-down menus, and check boxes. These neat new features are courtesy of Microsoft's new SharePoint technology.

FrontPage XP includes a bonus clip art CD with more than 25,000 images. New FrontPage templates using coordinated colors and designs have been added, making a grand total of 67 different options, which include coordinated bullets, buttons, background, page banner, horizontal line, and font styles. The pros might sneer at FrontPage, but for the rest of us, it's a desirable program.

GoLive 5.0

Electronic School Power User Best BetAdobe Systems Inc. (800) 833-6687. GoLive 5.0 has overcome problems in the 4.0 version (indexing bugs, slow performance, etc.), so Adobe is finally in the running to make a strong showing against market leader Dreamweaver.

GoLive has adopted Adobe's tried-and-true look, which in many ways makes Dreamweaver's clunky interface look like a $10 shareware program. Of course, the elegant interface is only familiar to people who have used other Adobe products. A new user is likely to be heading immediately to Amazon.com for GoLive 5 for Dummies (which is, by the way, a good book for novices).

Screen shotGoLive uses "floating boxes" that highlight the program's drag-and-drop simplicity. There is tight integration with other Adobe packages such as Photoshop, Illustrator, and LiveMotion. Files from the fellow programs are treated as Smart Objects, allowing users to optimize and manipulate them within GoLive. This Smart Links feature is a great time-saver that gives Adobe a genuine advantage over competitors. (Many graphic designers use Adobe Photoshop regardless of their Web-authoring program.)

I really like the point-and-shoot tool, which connects objects and actions with a single move of the mouse. GoLive's updated interface looks identical on Windows and Mac machines, allowing for easy integration in the thousands of school districts running both platforms.

If you attend a demonstration of GoLive and see an expert put the program through its paces, you will be itching to try it yourself. Just be prepared for a fairly steep learning curve -- although less than the one for Dreamweaver.

iTeach.com

Tom Snyder Productions. (800) 342-0236. Of all the programs reviewed here, this is the only completely online product, requiring nothing installed on the computer. But it's the wave of the future, and I'm sure many other educational software companies will soon have competing products. iTeach.com offers a one-year subscription for $50 (volume discounts available) and a free 60-day trial. (Log on, and enter this promotional code: Cat5.)

Tom Snyder's catalog boasts that anyone can create a Web page in less than 10 minutes. As an experienced computer user, I built mine in less than five. I really like the ease of use and the clean-cut interface. For a novice who has never built a Web page, this product might be just the ticket.

Cookie-cutter templates allow users to create professional-looking Web pages quickly. The popular Web Quest is a welcome tool in these templates. Other options include calendars, homework assignments, vocabulary worksheets, class newsletters, and crossword puzzles (which students fill in online or with printouts). There is also access to an online file storage system that gives the user 50 MB of storage space, including a nifty photo album for viewing and organizing digital pictures.

Advanced users will find a few drawbacks with the Web software. The cookie-cutter templates leave few options for image placement. You can upload your own images to supplement the sparse clip art collection iTeach provides, but unless you crop your pictures offline, they will stick out in the templates. The inability to import HTML files created offline is a far more serious omission, and I expect Tom Snyder will address this problem in the future.

I do like the fact that teacher pages are easy to find. Parents and students can go to iTeach.com and type in their zip code to find their teacher's home page. Teachers can also password-protect pages to ensure student privacy, allowing only parents with the password to view student photos and online work.

Kidspiration

Inspiration Software, Inc. (800) 877-4292. Although it is not technically a Web-authoring program (hey, I'm not a lockstep reviewer), I just have to mention this stellar new offering, which allows for a really neat way of using the Internet in the classroom. Inspiration advertises this program for grades K-3, but I can see kids as old as middle-schoolers, as well as ESL and special education students, benefiting from the organizational tools in this nifty program.

I quickly built a page about elephants using a template page in the Science section and created a number of links to elephant resources on the Internet. The great thing about this program is that students can quickly learn the concept of linking text and graphics to Internet resources -- skills that will carry over naturally when they build Web pages.

Mark my words: I expect Inspiration to carry this to the next level and provide subscription Web space, which you'll see in the next versions of Inspiration and Kidspiration Web-authoring software. The company that can do this -- simply -- with the best features will have guaranteed customers for the next 10 years.

Even as it is, in an era where many classrooms have at least one broadband Internet computer, Kidspiration software is great, allowing students and teachers to create projects that can be quickly opened to display the power of Internet resources.

I particularly like the voice of the Kidspiration narrator, who pronounces the names of animals, objects, and other graphics as the mouse hovers over them. This can help the youngest students learn vocabulary, and it's just plain fun for the rest of us.

Netscape Composer

Netscape Communications Corporation. (650)254-1900. I've always had a fondness for Netscape Composer. The best thing about Composer is that it's free, and the next best thing is the number of online tutorials showing how to use it. I have one on my own Web site.

The clean-cut nature of Composer is apparent the moment you save your first file. It allows you to start and edit individual HTML files without having to jump through the hoops of a proprietary format.

Netscape Composer offers an easy-to-use format for anyone looking to design a personal site or just a beginner page for students or teachers. It helps with everything from links to tables to image insertion, and it's easy to edit the HTML and preview your fledgling page.

Screen shotFor the user who wants a basic Web page with images, background texture, and a choice of fonts and colors, Composer is at least as easy, if not easier, than any other product available. And because Netscape Communicator (the name of the entire program) is an integrated product with e-mail (Messenger component), Web browser (Navigator component), and Web authoring (Composer), users can stay with one program for all their Internet needs.

I recommend that Netscape users with older, slower machines stick with version 4.76 instead of upgrading to the new 6.01 version. 6.01 Composer includes some neat new features (replacement skins, drag-and-drop images, an improved spell-check, and HTML numbering for color selections), but it's basically the same package, and 6.01 doesn't run very well on machines with less than 128 MB. In addition, 6.01 has received criticism (mainly problems with Javascripts not displaying properly) from longtime Netscape fans, including the original creator and founder of Netscape, Marc Andreessen.

Unfortunately, it looks as though Netscape is going the way of Apple in the computer world. While still very popular in many schools, Netscape has lost market share overall to Internet Explorer, which is now running on 92 percent of all computers on the Internet. Netscape was the first browser for most people in the mid-1990s, but those glory days have become just another footnote in computing history.

SiteCentral

Knowledge Adventure. (800) 545-7677. This CD from Knowledge Adventure offers a lot of Web-page goodies in a well-constructed package. A comprehensive 150-page manual helps novices learn about Web-page construction and Web-site protocols.

I really like the great collection of clip media -- over 10,000 pieces, including animated GIFs, photos, sounds, backgrounds, and icons. Users can play with the neat sounds and clip art, then freely drag objects onto their Web page from the SiteCentral menu. The program is a fairly true WYSIWYG (What You See Is What You Get) interface, and the user doesn't have to know any additional HTML programming.

Users will also like the special effects in the SiteCentral toolbar. The Cool Stuff button can insert the current time, a monthly calendar, e-mail hotlinks with graphics, a slide show applet, and even an online page counter. There is also a nice photo editor to lighten or darken digital pictures.

One flaw of this program: The interface to publish Web pages to free Web sites like Geocities does not work. Getting pages from the computer to the Internet has always been the most confusing aspect of Web-page construction, and SiteCentral faces the same problem of proprietary Web interfaces, making uploading Web pages difficult for novices.

Screen shotSiteCentral also uses a confusing nonstandard extension for the saved files (.OWS for OneWebSite), which complicates matters. Users will be well-advised to save files to the hard drive as HTML files and figure out their own method of getting the files to their Web-page provider. I did that and was successful, but novices will need a big helping hand from their local Web-page guru to get the uploading right. (I recommend uploading with the ever-popular freeware WS_FTP program for PC users and Fetch for Mac users.)

In addition to making its software work smoothly with uploads, Knowledge Adventure would be smart to include a year of free Web-site access, as iTeach.com does. But I'm sure company officials have heard this advice before and are working on their own online service for the future. It doesn't take a genius to figure out why people don't have Web pages on the Internet: Nobody has made it simple enough. If it were easy, everybody would have a Web page.

Web Workshop

Sunburst (800) 321-7511. Web Workshop 2.0 is designed for grades two through eight, and Web Workshop Pro is for grades six through 12. These hybrid CD offerings from Sunburst are in many ways quite similar to the SiteCentral product. Both programs rely on cookie-cutter-type templates and drag-and-drop placement of items on the Web document.

Screen shotThe 2.0 CD contains colorful clip art and icons, but the collection of clip media is not very extensive (no photos and only 30 MB of content). I'd also prefer to see the images in JPG or GIF files instead of the nonstandard BMP files for Windows machines.

The Pro version CD offers much greater flexibility and has the ability to import a wide range of multimedia, including MOV, AVI, WAV, MP3, GIF, and JPG files, as well as copying and pasting from text documents. Its preview feature enables viewing and editing of Web pages before uploading to Internet.

As with all Sunburst products, these programs come with excellent ring binders crammed with tips and activities.

What's to come

These Web-authoring programs are a mixed bag, with some very expensive and some requiring almost as much training as learning a second language. Yet with only seven years of actual use by consumers, it is still a technology area very much in flux. Nobody has developed a "perfect" product for mainstream users, and it's unlikely we'll see one anytime soon.

But as we begin to see the inexorable change in this decade from dial-up connections on 56K modems to the much faster broadband connections made possible by DSL, cable, and wireless technologies, I'm sure we'll see much more interest in easy-to-use Web-page tools. People whose computer use is now limited to e-mail will become interested in subscription-based or free online Web-authoring tools.

There will always be expensive software tools and highly trained webmasters who wow us with their amazing Web content. But someday we'll also be wowing each other.


Russell Smith is an educational technology specialist at Region 14 Education Service Center in Abilene, Texas, and contributing editor to Electronic School.

Copyright © 2001, National School Boards Association. Electronic School is an editorially independent publication of the National School Boards Association. Opinions expressed by this magazine or any of its authors do not necessarily reflect positions of the National School Boards Association. Within the parameters of fair use, this article may be printed out and photocopied for individual or educational use, provided this copyright notice appears on each copy. This article may not be otherwise linked, transmitted, or reproduced in print or electronic form without the consent of the Publisher. For more information, call (703) 838-6739.

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